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OK, if you are going to be a professional model and work
in front of a camera, what goes on when you are working? Here is a
photographer's perspective on how a model should handle a photo shoot.
This is still leading to what you should know to be a photo model, but
maybe seeing the end result will help the training process. I must
apologize if I sound a little gruff on this but a photographer can get a
bit demanding on the job. Also, keep in mind if a photographer has hired
you for a shoot and things go wrong, it is the photographer who is held
responsible, not you. The photographer has to make sure everything goes
right. It sounds a little dramatic, but if you heed these points now it
makes everything more fun later. Again, when you're a famous super model
you can forget all about this and let every one wait on you hand and
foot.
The first rule is to make the photographer's life easy. The reason you
are being hired as a professional model and we are not pulling someone
off the street is that you are going to do things that will allow the
shoot to go quickly, easily, and more successfully. I can take anyone
off the street and make him or her look good (that is what glamour
portraiture is all about) but a model who knows what she or he is doing
will allow me to get the job done in less time and with a lot less
hassle. That's why we pay you the big bucks.
Before the Shoot
Get a good night's sleep and stay healthy. If you are tired it will show
both on your face and in your attitude. Please do not party the night
before a shoot. The photographer, ad agency, and client will have
invested a lot of time and money in a shoot and will depend on you to
arrive ready to do the job. It is part of being a professional. In Milan
or New York they may put up with partied out super models but in a
secondary market, if you arrive for a shoot only half-there, you will
not be there again.
Get your items ready and packed up. Unlike the big fashion scene you may
need to provide items of wardrobe and props for a shoot. This should all
be discussed and worked out before the shoot. If you have talked about
bringing certain items please be sure they are packed and ready to go
the night before. This avoids last minute running around and forgetting.
Reliability again is part of being a professional.
You may need to put on a base make-up before leaving for a shoot. In a
secondary market you may need to do your own make-up as there usually
isn't a budget for a make-up artist or there isn't one available. By
taking care of your contouring and base items before the shoot it helps
speed matters along. This is not meant to cheat you out of billing time
at the studio, I would expect to pay more per hour for someone who can
do their own make-up and who comes prepared.
You may need to have no make-up on at all before you arrive for a shoot.
Confusing isn't it? There may be times when the make-up has to be done
at the shoot and not having any make-up on speeds the process. This is
why a photographer appreciates a model he can communicate with so that
all these things can be worked out ahead of time.
At the Shoot
Arrive on time. Studio time is often based on an hourly fee. If time is
being wasted waiting for a model to arrive it either costs the
photographer in time that can't be billed or it costs the client in time
they are paying for nothing. In either case you just made the
photographer's life less easy and you may not be asked back.
After your arrival and pleasantries are done, you will review with the
photographer how to proceed with the shoot. (The game plan, or the 'plan
your work then work your plan' bit.) Next it is off to finish your
make-up and change clothes. This part may vary a lot depending on budget
and purpose of the shoot. You may be left to schlep in your own make-up
case and wardrobe and get prepared in some corner of the studio or you
could be whisked away by a make-up artist and hair stylist while the
caterer brings you delicacies. In the meantime the photographer will be
making last minute lighting and set adjustments, schmoozing the art
director, making sure the client is happy, trying to find out why
something that was promised hasn't arrived yet, rechecking the cameras,
directing the photo assistant, checking on how things are going with the
model, and, oh yeah, trying to have fun. Now you see why rule number one
is 'make life easy for the photographer'.
Ok, now it's show time! You are ready to get in front of the camera.
Communication is very important at this point. You need to follow the
verbal instructions of the photographer and give feed back. As a model
and a photographer work together more, this give and take becomes
easier, but the first time out it can take a while to develop a rapport.
Also, it is important to establish a touch-or-don't-touch understanding
up front. When working with large format cameras the posing can be very
slow and precise. It may be quicker and easier for me to physically move
you and your arms, head and legs where I want them. If you are
uncomfortable with that or other posing issues, please state it up
front. This is one time it is better not to make the photographer's life
easier if it is going to make your life miserable. All of this should
get worked out and become part of the professional working relationship.
Another challenging part of the photo shoot process is trying to stay
relaxed and comfortable. I may be telling you where your main light is,
where your posing spot is, the expression I want, having your arms and
legs going in different directions while you're trying to hold the
product so you don't cover the label, while a crowd of folks look on,
and through this all you have to stay relaxed so the tension doesn't
show on your face. If only it was all rock music playing and dancing
around in front of the camera like they show on TV. In secondary markets
it is a lot of product, illustrative, and catalogue. But in spite of it
all this you can still get a lot of excitement and electricity going.
I still find it strange, how this electricity and excitement can build
between a photographer and a model. And it is even stranger when it
suddenly stops during a shoot. Its like a switch is turned off or you
run out of gas. One minute everything is really happening and you are
doing great work and the next minute, for no reason, the energy drops. I
used to try to work through that energy drop and keep going but it just
doesn't work. If it happens in the middle of a shoot, it means, "It's
break time". Time to recharge, brake for lunch, socialize, change sets,
change wardrobe, or something. This part is always hard to explain to a
client though sometimes they can feel it as well. If it happens close to
the end of a shoot you may as well just call it a day. You hope you have
all of the primary shooting done and you are just working on the extras
so it is a good time to wrap up.
After the shoot
When the shoot is over it is time to clean up, pack up and go. When
you're starting out you may want to stay and ask questions about
modeling or if there is more work, or where else you can find work. A
little of this is fine, but remember time is money and the photographer
may need to move on to another project, so don't stay too long and wear
out your welcome. Also, don't be too quick to dash off. The photographer
may indeed have another project coming up, but does not want to talk
about it until the client and art director have left. More confusion!
Also, try not to leave things behind again part of being professional is
being organized.
Lastly, the inevitable question, when will the pictures be ready? You
know you want to see them. Try to work out a time when you might be able
to return to look at them. What is excellent, is when you are starting
out and the photographer can take time to review the photographs with
you and not just leave something at the front counter. A critique of
what the photographer saw and how you might do better can be a real ego
bruiser, but can also help you learn and improve.
Post Shoot Stress
Some people will end up very excited after a shoot. Some will be burnt
out. Whatever your reaction, you need to find a way to regain your
normalcy quickly. Staying up or down can lead to more stress and that
starts to take its toll on the body. You need to be able to unwind or
rewind in a few hours as you will need to get your rest. You have a
shoot tomorrow.....!
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